Thursday, February 21, 2013

The Jumper Classic® Selects TEM as Sponsorship Marketing Firm

TEM is pleased to announce its newest client, The Jumper Classic®, Inc. TEM will facilitate sponsorships for the prestigious event making its return to the Boston area in 2013.

As a premiere social and sporting event, The Jumper Classic® showcases Olympic caliber show jumping during the four day spectacular at Maplecroft Farm in Ipswich, Massachusetts. Established in 1989, The Jumper Classic® holds the spot as New England’s only International Show Jumping Competition. During July 10-14, the event attracts thousands of spectators to one of the key competitions on the east coast show jumping circuit. 

The Jumper Classic® attracts top national and international competitors. This elite equestrian sporting event offers over $200,000 in prize money. Athletes compete in 60 classes designed to challenge horse and rider. More than 500 horses, 100 corporate sponsors and 12,000 spectators converge for what the Boston Globe dubbed ‘the Social Sporting Event of the Season.” The premiere Jumper Classic® event creates an incredible branding opportunity.
 “We are very excited and honored to be working with Melissa Lovasco, CEO and President of The Jumper Classic®, Inc.,” said Morgan Taylor, president of Taylor Equestrian Marketing. “This 24 year tradition brings the highest level of horses and riders of show jumping to the general public as a major spectator event.”

TEM’s partnership with The Jumper Classic® will focus on the creation of additional sponsor relationships. “Our first order of business is to secure a Title Sponsor for the Classic. Fidelity has stepped down after 14 years leaving a terrific opportunity for the right corporate partner”, commented Morgan Taylor.

Taylor Equestrian Marketing is a brand, sponsorship and promotional product marketing firm serving the equestrian industry. TEM creates comprehensive marketing and public relations programs for all types of businesses to reach the dynamic equestrian consumer market.

Tuesday, February 12, 2013

Horse Show Ventures Announces Groundbreaking 2013 $1,000 Leading Rider Challenge

Horse Show Ventures is an Atlanta based horse show production company specializing in hunter-jumper shows. The series attracts hunter / jumper and eventing riders of all levels. The shows are sanctioned with the Georgia Hunter Jumper Association, Marshall & Sterling, and Southeast Medals Series offering participating riders expanded opportunities for state and nationwide rankings and awards.

In addition to the over $6,000 in prize money offered at each HSV show, founder, Morgan Taylor, has created the Leading Rider Challenge to offer $1,000 in bonuses to the top three money winners of the series at year end. Professionals, amateurs and juniors participating in the Horse Show Ventures shows are eligible for the cash awards. Rankings will be posted on the Horse Show Ventures website and updated monthly. The HSV show season opens March 2-3 at the Georgia International Horse Park.

“We created this program to recognize the achievements of our participants and give back to the equestrian community at the local level. Competitors enjoy tracking the success of top equestrian athletes, and this offers that same recognition to riders at the state level “remarked Abby Sundius, sponsorship and marketing director for the events.

Thursday, February 7, 2013

TEM Secures Memphis Sports Council Sponsorship

Taylor Equestrian Marketing is pleased to announce that Memphis Sports Council’s premium sponsorship of the West Tennessee Hunter Jumper Association (WTHJA).

The Memphis Sports Council will participate as a four year Title Sponsor for the WTHJA. TEM developed this successful relationship for both organizations by developing a sponsorship platform that benefits both groups substantially.  

As WTHJA’s designated Title Sponsor, the Memphis Sports Council will play an active role in the association’s events, outreach, member association, online, print and social media presence throughout Tennessee and surrounding areas. The Title Sponsorship platform was created by TEM to provide monetary support for the association allowing them to continue their long relationship with the Germantown Horse Show grounds. This sponsorship enhances the Memphis Sports Council’s outreach to the local community and visitors.

As part of the Memphis Convention and Visitors Bureau, the Memphis Sports Council is dedicated to enhancing events in the Memphis area.  The Council works with sports leagues, city and neighborhood organizations, along with government and media. These networks enhance visitor’s experience of enoying all Memphis has to offer.

Taylor Equestrian Marketing is a brand, sponsorship and promotional product marketing firm specializing in the equestrian industry.  TEM creates comprehensive marketing and public relations programs for all types of businesses to reach the unique equestrian consumer.

“We were able to cultivate this sponsorship by customizing the package to create a platform for both organizations that will have a tremendous positive impact. It is very gratifying to create a win-win situation for both parties that can significantly impact the community and the association” said Taylor Equestrian Marketing CEO and president, Morgan Taylor.